If you're up for a challenge, the rewards can be amazing!
Selling to C-Level and VP-Level Executives™ Sales Excellence
Selling to executives requires an understanding of their unique set of business values, and the ability to gain access at that level. Our Selling to C-Level and VP-Level Executives program teaches you how to reach, relate to, sell to, and build business relationships with the CEO, CFO, COO, and other senior executives. This program presents proven techniques to get through to executives, engage them using their language, create business cases to justify the investment in your solutions, and build executive relationships you can leverage to orchestrate a bullet-proof sales campaign.
Selling to VP and C-Level executives can be challenging. But for anyone who’s up for the challenge, the rewards can be amazing! Learning to sell higher and wider within accounts will help you:
Grow your average deal size
Accelerate your customer’s buying process
Close more business at higher margins
This program creates a path for success in selling to executives and teaches participants how to:
Get past gate keepers and learn the five key strategies to get to the hard-to-reach- executive.
Identify the executive’s key business challenges.
Identify business drivers and corporate objectives that you can impact.
Create a rock-solid value proposition.
Position your offerings as solutions that deliver specific, measurable business results.
Demonstrate specific domain expertise and business acumen by speaking like an executive.
Prepare and deliver a world-class sales presentation that is worthy of executive audiences.
Obtain executive sponsorship for the discovery process and a commitment to act on the findings.
Establish a joint plan for a process of mutual discovery and a shared definition of success.
Earn trust and build long-term executive relationships.
We offer all our sales programs as on-site classroom or live virtual classroom training. Both methods include custom-tailored modules. You can download the module description PDF below or read about them in the content to the left.
We offer a 3-day onsite training program or you can choose to train through the eWorkshop series. Both methods include 12 modules. You can download the module description PDF below or read about them in the module descriptions below.